
1. Superior High Quality Products

Unique Celebrity Concept
LR has exclusive celebrity arrangements with celebrities such as Heidi Klum, Carmen Electra, Sarah Connor, Boris Becker, Michael Schumacher, Ralf Moeller and more. All these celebrities are involved in the entire fragrance process from choosing the scent, ingredients all the way to the packaging and photo shoots. The celebrity also involves themselves within the company by attending LR company events. Thus this shows how strong LR is as a brand and its continual developments to exceed customer expectations beyond a global basis along with its unique way of developing REAL celebrity fragrances.

3.
Highly Attractive
Bonus System
An easy to understand bonus compensation plan which carries the core values of growth, transparency, fairness and sustainability. In 23 years only minor adjustments have been made to this plan all to succumb to partners growing needs.

4. Unique Global Mercedes Benz Concept
Thousands of LR Partners have been given Mercedes Benz cars from around the LR global family. LR is Mercedes Benz biggest corporate partner. Your Mercedes awaits YOU!
5.
Unique VW Polo Concept 
The VW polo is no doubt the most attainable reward of them all. I was even offered one but changed my mind to an international holiday in accordance with my goal to receive a brand new Mercedes Benz instead. The VW polo has also given LR the record in history of the most giveaways of cars with more than 1600 given at once not that far from the incentive actually being launched.